Privacy policy
Last updated 29 April 2026. This is a summary in plain language — full data-processing terms are part of your purchase order with Burda FZ-LLC (UAE).
What we collect
Viewers (anonymous). A randomly-generated device ID we store in your browser, plus the comments you post in chat and the reservations you make.
Viewers (signed-in). When you check out we receive your name, email, phone, shipping address, and order details, and we store them on Burda's own systems.
Stylists who apply. Name, handle, email, phone, bio, optional avatar URL, and links to your portfolio. We store this on Burda's database and review it for the application.
Automatic. IP address (for fraud / rate limit), user-agent, and basic page-view analytics. No third-party analytics SDKs at the time of writing.
How we use it
To run the live commerce platform: show you the right shows, process reservations, deliver your orders, route your messages to a Burda team member, and pay stylists their commission.
We don't sell your data to anyone. We don't show third-party advertising on this platform.
Who we share it with
Stripe — to take card payments. Your card number and CVV go straight to Stripe and are never stored by Burda.
Tamara — only if you choose to split your payment with them, and only the details that payment needs.
J&T Express — your name, phone and delivery address, so your parcel can be delivered and tracked.
Cloudflare — to deliver the live video and store media. Only the video and image payload (no PII) goes here.
Hostinger (email) — to send sign-in codes, order emails and operational notices.
Stylists — when you message them privately or reserve their pieces, the assigned stylist sees that activity in their inbox.
How long we keep it
Order & commerce data: as long as required by UAE accounting law (typically 5 years).
Anonymous viewer data: until you clear your browser storage or ask us to delete it.
Stylist applications: indefinitely, unless you ask us to delete them. Approved-then-suspended stylists stay on file so we can re-activate quickly.
Your rights
You can ask Burda to access, correct, export, or delete the personal data we hold about you. Email support@burdauae.com and we'll get back within 7 days.
Cookies
We use one cookie: burda_seller_session, set after a stylist signs in via the magic link. It's HttpOnly, Secure, and expires in 7 days.
We also use localStorage (a cookie equivalent) to hold your anonymous device ID and JWT. Clearing site data clears both.
Our payment provider may set its own cookies on its payment page as part of processing your card — those are governed by that provider's privacy policy.
Contact
Burda FZ-LLC, S1403-2G, New Shed No. 14, Al Hulaila Industrial Free Zone, Ras Al Khaimah, United Arab Emirates.
Email support@burdauae.com for privacy questions and everything else.
We update this page when our practices change. Significant changes are emailed to active stylists; viewers see a banner on /live.